Sell Ticketmaster VIP Tickets: What You Need to Know Before You List

When you buy a Ticketmaster VIP ticket, a premium concert experience that includes better seats, exclusive merch, early entry, and sometimes a meet-and-greet with the artist. Also known as VIP concert package, it’s more than just a seat—it’s a full upgrade to the live music experience. But what if you can’t make the show? Can you sell it? And if so, how do you do it without losing money or breaking the rules?

Not all VIP tickets are created equal. Some are marked as non-transferable, especially those bundled with meet-and-greets or backstage access. Ticketmaster’s policy lets you resell tickets through their official platform, but only if the event allows it—and many VIP packages don’t. That’s why sellers often look to third-party sites, where prices can jump 2x or even 3x the original cost. A Taylor Swift VIP package originally priced at $1,200 might sell for $3,000 on resale markets if the show is in high demand. But here’s the catch: fake listings, hidden fees, and scams are everywhere. Buyers are wary, and platforms like StubHub or SeatGeek require proof of purchase and ID matching. If you’re selling, make sure you’re using a verified channel.

Another thing to consider: what’s actually included in your VIP package? Some bundles come with physical merch like signed posters or limited-edition vinyl—those can be sold separately, but only if they’re not tied to the ticket’s barcode. Other perks, like early entry or exclusive lounge access, are non-transferable by design. You can’t hand someone your VIP wristband and expect them to walk through the front gate. That’s why the most valuable tickets to sell are the ones with premium seating and no name restrictions. If your ticket is just a better seat in the arena with no extra perks, it’s easier to move—and buyers will pay more for it than a regular ticket.

Timing matters too. The best window to sell is 48 to 72 hours before the show. That’s when last-minute buyers panic and pay premiums. If you wait too long, you risk losing everything. And if you sell too early, you might miss out on price spikes when the artist drops a surprise song or the weather looks bad. Keep an eye on fan forums and social media. If there’s a rumor the artist is doing an extra show, or a big news story drops, prices can surge overnight.

And don’t forget taxes. Selling tickets for profit counts as income. In the U.S., if you make over $600 in a year from resale, platforms like Ticketmaster or StubHub will send you a 1099 form. You’re responsible for reporting it. Some sellers don’t know this until tax season—and end up with a surprise bill.

If you’re thinking about selling, start by checking your ticket’s terms. Look for the fine print on the Ticketmaster confirmation email. If it says "non-transferable" or "for personal use only," you’re better off giving it away or trying to swap with a friend. If it’s transferable, list it on the official Ticketmaster resale portal first—it’s the safest route. Then, if it doesn’t sell in a few days, consider verified third-party sites. Always use secure payment methods. Never send tickets before payment clears. And never share your Ticketmaster login with anyone, even if they promise to handle the sale for you.

There’s real money in selling VIP tickets—but only if you know the rules. The best sellers aren’t the ones who shout the loudest. They’re the ones who understand what’s actually in their ticket, when to list it, and where to list it safely. Below, you’ll find real breakdowns of what VIP packages include, how much they’re worth, and exactly how to avoid getting ripped off when you try to resell them.